Discover
Define
Develop
Deliver
Discover
In the discover phase, my goal is to immerse myself in the problem completely through research.
Define
After discovery, my goal is to turn my research data into a conquerable problem
Develop
From defining the conquerable problem, I generate potential solutions.
Deliver
Lastly, I validate the solutions that work and prepare the design for release into customer's hands.
Design Philosophy
Simple, resourceful methods that steward thought leadership and change.
Innovating a Flagship Product
Discover how I led the redesign of 3E Protect’s flagship SAAS platform, tackling significant design debt and outdated user experiences. Through strategic user research, collaborative insights, and the creation of a scalable design system, I modernized the platform to enhance user satisfaction, reduce support costs, and set the stage for future growth. Explore the full case study to see the impact of user-centered design in action.
Streamlining a Long Form
I spearheaded the redesign of a complex supplier response workflow for an ingredient data management platform, turning a cumbersome process into a streamlined, intuitive experience. By creating a detailed user persona, Supplier Sarah, and incorporating features like clear navigation and batch answering, I significantly improved supplier engagement and efficiency, showcasing the impact of user-centered design.
Transforming the Tattoo Experience
Discover how we revolutionized the tattoo industry with Utopia Tattoo, a cutting-edge platform that bridges the gap between tattoo enthusiasts and local artists. By focusing on trust, transparency, and user-centered design, we created a seamless experience that redefines how tattoos are explored, planned, and booked.
Case Studies
Kind Words
"Tiffany has continually championed for UX..."
Jen Davies, Product Design Manager
...and best practices in her previous role, as well as her current role. She conducted user research to understand Protect and created and revised an MVP for Protect based on the research gathered. She has continued to help the processes in gathering user data including learning and implementing Google Analytics, and has obtained a master list of users that was previously non-existent or inaccessible."
Reviews of EcoDibles
"UX improvements that position us to continue delivering a world-class product experience..."
Eric Ensminger
"I've had the pleasure of working closely with Tiffany on our company's flagship product and witnessed firsthand the wealth of experience and attention to detail that Tiffany provides as a Product Designer. Tiffany is so passionate about UX and does an outstanding job putting an emphasis on incorporating the voice of the customer into our product design decisions. Tiffany's enthusiasm for design and passion for UX are a pleasure to witness, and our time together working on the same product resulted in the identification of much needed UX improvements that position us to continue delivering a world-class product experience."
Reviews of EcoDibles
"Working with Tiffany is such a breeze..."
Michaela Estrada, Owner of Grizzly and Pine
"I’m just going to cut to the chase and say, go ahead and hire her. Working with Tiffany is such a breeze, you can really tell that she loves what she does and it’s not just a job for her. Her passion for each project is evident, her drive to complete deadlines is there, and overall I can not recommend her enough. Do yourself a favor and call her, trust me, your business will thank you!"
The Journal
Product Design
How might we achieve interoperability between two products?
Web Design
Crafting Impactful Design Templates
Product Design
How I Hooked Users on a Long Form
